Saturday, 26 September 2009

Business Videos

'Mr X' - His First Video Interview

What can you learn from someone who's been in business twenty-five years, and made as much as $100,000 a month in profit?

Well, until now - this 'Mr X' has been behind the scenes in a number of successful businesses. But he's finally breaking his silence and has recorded a 48 minute video interview where he talks through the business successes of the last 25 years:

Subject: What I learnt From 25 Years As An Entrepreneur

Speaker: 'Mr X'

Length: 48 Minutes

Click To View

X10 Seminar Videos

The X10 Seminar (Times Ten Seminar) was held in Australia a couple of years ago. And - the DVD recordings of this seminar have since been published, and they were NOT cheap.

However, much of this content has now been released for free. There's over 13 hours of seminar coaching right here, and people who attended the seminar agree that it was one of the most content rich seminars they'd ever attended.

Subject: Introduction to seminar

Speaker: Simon Chen

Length: 6 min

Click To View

Subject: Affiliate Marketing

Speaker: Paul Colligan

Length: 1 hr 32 min

Click To View

Subject: Networking Strategies

Speaker: Alex Mandossian

Length: 45 min

Click To View

Subject: Web Conversion

Speaker: Alex Mandossian

Length: 38 min

Click To View

Subject: Web Copy

Speaker: Alex Mandossian

Length: 1 hr 9 min

Click To View

Subject: Digital Product Creation

Speaker: Armand Morin

Length: 1 hr 16 min

Click To View

Subject: Free Search Engine Traffic

Speaker: Ken Giddens

Length: 1 hr 4 min

Click To View

Subject: Google Adwords

Speaker: Perry Marshall

Length: 1 hr 56 min

Click To View

Subject: Email Marketing

Speaker: Declan Dunn

Length: 1 hr 16 min

Click To View

Be free from fear

Help yourself....

Friday, 25 September 2009

More money making advice...

There are literally thousands of ebooks, courses, membership sites, other information products and mentoring programs you can purchase that all propose to teach you a system for making money online. Here are some example business models to choose from…

  • You might learn how to set up mini sites to tap into small but lucrative niches using the power of long tail search engine optimization and then make money with advertising and/or affiliate and CPA offers
  • You can master Pay Per Click and then arbitrage your traffic budget to sell affiliate products or CPA offers to the point where every dollar you spend buying traffic returns more than a dollar in revenue, or sell your own products
  • You can enter the multi-million dollar marketplace that is eBay and carve out your own niche there
  • You could give e-commerce a shot and set up your own online store
  • Perhaps e-books is the best model for you
  • Or of course, you can enter the blogosphere and attempt to become a professional blogger

All these systems are taught by various people who, in most cases, have already figured out how to make money using a certain technology or method or system, and now offer to teach that same system to others.

Unfortunately, most people who take training programs that teach how to make money, don’t. I’ve gone into detail regarding why this is in many posts, but for the sake of simplicity it’s safe to say the biggest problem is not the system, but the person who’s trying to use it.

It might look like lack of tech skills, or tough competition, or poor execution, or any number of on-the-surface reasons why people fail, but in the end most challenges can be overcome, most people just don’t try hard enough.

If you look deeper, the reason why most people don’t try hard enough could be all kinds of things, but usually it’s simply a mindset issue. Motivation, a willingness to learn new things, take action and never give up stem from how you think, so if you can get on top of that you’ve won the biggest battle. The rest of the equation is simply a process of testing and tweaking until you find out what really “floats your boat” creatively and gives you rewards intrinsically.

But I digress, this is not meant to be a motivational piece on mindset (or maybe it is…). If you want help in that area, read this – How To Remain Productive When You Feel Like Giving Up, and this How To Become Comfortable With Yourself.

The fact is, there are systems out there that have proven to work and there are people who explain how these systems work. The information is available, all you need to do is commit to a plan of action to execute the system.

It can take some work to spot the frauds, especially because they often have the best marketing, but since you’re reading my blog you’ve already been guided to a handful of resources that are run by people who walk their talk and are actually teaching what works. There are no guarantees, and ultimately you won’t know until you try, but I do guarantee that taking action will always benefit you in some way, even if you never make a cent. Each system that doesn’t work for you takes you closer to one that does.

My advice is to do three things first if you’re looking to start a new online business with the goal of developing a stable online income stream -

  1. Do some research into the programs available that propose to teach you how to make money online
  2. Pick the program that best matches you in terms of what you want to learn how to do, how it is taught, who is teaching it and of course, listen to your intuition too (make decisions based on the people involved, the teacher for sure, but also past students – you should be able to find lots of commentary online if the program is any good)
  3. Commit yourself to learning and executing what is taught over a period of at least three months, preferably more time – even up to a year

And as a fourth step, presuming the first three steps work, you can then outsource the implementation of the system to others, who either maintain and grow what you have done already, or replicate it in other niches.

I do recommend you go through a new system once yourself before outsourcing it entirely as it helps to really know how something works before you have others do it for you. Outsourcing is a great way to make a business much less labor intensive and create truly passive or very near passive income streams, but for most people this is a process of learning, then doing it yourself, then handing it over to others.

There’s a key point of distinction that needs to be made here when comparing say starting a consulting client-based type business and then hiring people to take it over, verses buying a training program and then having other people take it over. The training program you choose to implement will be a much better business model when it comes to making it hands off for you.

All the systems I listed above have the potential to become very hands-off, whether it’s because they take very little time to manage (like spending a couple of hours a day writing a blog post), or can be given to others to do (for example having assistants do market research and set up websites and write articles in niches for you).

Consulting and service based businesses often depend on a specialized skill that can’t be outsourced, are very time consuming to do or have very little potential for leverage. If you choose the right online business model then you will have a much greater potential to make a lot more money and work a lot less.

While the promise of quick riches is usually a ploy for scammers to get you to part with your money, there are some great training resources online, many of which cost under $50, that will teach you some fundamental skills that can, in time, make you a very significant amount of money, which can even become passive income if you follow through long enough.

Here’s a few resources you might want to begin your research with -

And when you’re ready to begin outsourcing and systematizing your business…

Some Additional Options If You’re Really Creative

If you’re not in a position to purchase a website asset and you don’t like the idea of following someone else’s system, then you can always go it alone and attempt to create a business from scratch by yourself.

There are many stories of successful online entrepreneurs who figured it out without buying any training programs or doing any formal study. In most cases the reason why these people succeed is passion. They’re prepared to keep throwing things out there again and again until something sticks. Along the way they learn a lot and assuming they eventually come across a winner with the right business model, can become financially independent.

There are a lot of traps along the way with this path – and trust me on this one as I’ve walked this path for most of my business life too. Only in the more recent years was I wise enough to invest some money into training programs. The consequences of this is a much longer learning curve, often plenty of wasted time and some failed projects. The plus side is, when you do find what works, you can become a true expert as you’ve done your time and lived the experience, rather than just studied what someone else did.

That’s the core reason why my blog is successful and in some cases, this might be the best path for you. If you want to read my own story regarding why my blog is successful and what ingredients you need if you want success building something yourself, read this – Sometimes You Have To Reinvent The Wheel.

To end with, here are some ideas you can go after if you decide you want to build something yourself -

  • Like the case with my friends who I had the meeting with, they posses strong programming skills and definitely some entrepreneurial motivation, which leads to constantly coming up with ideas for scripts and community sites. The challenge is picking the right ideas to chase, especially if you’ve never started a software based company before. If it works, it can be very lucrative as an online business start-up (the truly big ideas like Facebook, eBay and Twitter all start as ideas for clever software services in the mind of some entrepreneur).
  • You can attempt to leverage existing or emerging trends. For example, in recent months the market for iPhone applications has been huge. All it takes is one good idea and the drive to turn it into reality and you can be in quickly as a new emerging technology or trend takes hold.
  • You could have a great idea for a service or script or community site, and you even have the know-how to put it together, but you lack audience. This is the number one start-up killer, as many people are full of clever ideas but have no marketing acumen whatsoever. Ideas are great, but if you don’t have distribution, you won’t make money, so you need a way to get in front of people. One way to do so, is partner with people who have an audience. For example, if you have a great idea for a software application for stock investors you can look for people who currently market to them, and then partner with them. They bring distribution (access to people), you bring the idea.

Thursday, 24 September 2009

Many pre-IB are under 18....

So were many of these....

Bigger Feet

A 16-year-old entrepreneur in the media glare, Oliver Bridge is keeping his feet on the ground


Black Circles

Michael Welch's tyre firm got his big name rivals into a spin while he was barely into his 20s. He tells us how he did it


Dominic McVey

The entrepreneurial whizz-kid talks to Startups.co.uk about his amazing rise to success.


Fat Face

Jukes Leaver & Tim Slade started off selling t-shirts at ski resorts, now they're turning over £25 million


Liam Rhodes

One of the UK's youngest company directors, Liam Rhodes is aiming high with his business, iFuse


Rock and Ruby

Gemma Stone's redundancy laid the foundations of Rock and Ruby, one the UK's brightest event management firms


Sarah Walmsley

In the second of our young entrepreneur profiles, we gaze into Sarah Walmsley's glassware business


Satish Shewhorak

In the first of our young entrepreneur series, we profile budding animator Satish Shewhorak


State of Undress

Emma Cheevers and Alex Suhner have turned heads in the fashion world with their lingerie business

Memorable advertisement

The Business Plan

business plans structure

  • Title page: Title or heading of the plan and brief description if required, author, date, company/organization if applicable, details of circulation and confidentiality.
  • Contents page: A list of contents (basically the sections listed here, starting with the Introduction page) showing page numbers, plus a list of appendices or addendums (added reference material at the back of the document) allowing the reader to find what they need and navigate the document easily, and to refer others to particular items and page numbers when reviewing or querying.
  • Introduction page: Introduction and purpose of the plan, terms of reference if applicable (usually for formal and large plans or projects).
  • Executive summary page: Optional and usually beneficial, this should normally be no more than a page long (or it's not an executive summary) - the key points of the whole plan including conclusions, recommendations, actions, financial returns on investment, etc., clearly readable in a few minutes.
  • Main body of plan: sections and headings as required, see template below.
  • Acknowledgments and bibliography/reference sources: if relevant (only required normally for very large formal plans)
  • Appendices: appendices or addendums - additional detailed reference material, examples, statistics, spreadsheets, etc., for reference and not central to the main presentation of your plan.

business plans - main body sections examples template

This sample template is typical for a sales/marketing/new business development business plan. (A business plan for a more complex project such as an international joint-venture, or the formation of a new company including manufacturing plant or other overhead activities would need to include relevant information and financials about the overheads and resources concerned, and the financials would need to show costs and profits more like a fully developed profit and loss account, with cashflow projections, balance sheet, etc.) Where appropriate refer to your position regarding corporate ethics and social responsibility. While these aspects are not mechanisms within the plan, they are crucial reference points.

  1. Define your market - sector(s) and segment(s) definitions
  2. Quantify your market (overview only) - size, segmentation, relevant statistics, values, numbers (locations, people/users, etc) - make this relevant to you business
  3. Explain your market(s) - sector trends, eg., growth, legislation, seasonality, PEST factors where relevant, refer to Ansoff matrix, show the strategic business drivers within sector and segments, purchasing mechanisms, processes, restrictions - what are the factors that determine customers' priorities and needs - this is a logical place to refer to ethics and CSR (corporate social responsibility
  4. Explain your existing business - your current business according to sector, products/services, quantities, values, distributor, etc.
  5. Analyse your existing customer spread by customer type, values and products/services including major accounts (the 'Pareto Principle' or the '80:20 rule' often applies here, eg., 80% of your business comes from 20% of your customers)
  6. Explain your products and services - refer to Boston matrix and especially your strategic propositions (what these propositions will do for your customers) including your USP's and UPB's (see sales training section and acronyms)
  7. Explain you routes to market, gatekeepers, influencers and strategic partners - the other organizations/individuals you will work with to develop your market, including 'what's in it for them', commissions, endorsements, accreditations, approvals, licenses, etc.
  8. Case studies and track record - the credibility, evidence and proof that your propositions and strategic partnerships work
  9. Competitor analysis, eg., SWOT analysis of your own business compared to SWOT analysis of each competitor
  10. Sales/marketing/business plan (1 year min) showing sales and margins by product/service stream, mix, values, segment, 'distributor', etc, whatever is relevant, phased monthly, in as much detail as you need. This should be on a spreadsheet, with as many different sheets as necessary to quantify relevant inputs and outputs.
  11. List your strategic actions (marketing campaigns, sales activities, advertising, etc) that will deliver the above, with costs and returns. This should be supported with a spreadsheet, showing cost and return on investment for each activity.

Tip: If the business plan concerns an existing activity, use the previous year's sales/business analysis as the basis for the next year's sales/business plan. Adapt as necessary according to your new strategic plans.

Source of the excellent material above

How to write a business plan....

Business plan examples...

From Businesslink:

Your plan should include:

  • An executive summary - this is an overview of the business you want to start. It's vital. Many lenders and investors make judgments about your business based on this section of the plan alone. See the page in this guide on the executive summary.
  • A short description of the business opportunity - who you are, what you plan to sell or offer, why and to whom. See the page in this guide on your business, its products and services.
  • Your marketing and sales strategy - why you think people will buy what you want to sell and how you plan to sell to them. See the pages in this guide on your markets and competitors and marketing and sales.
  • Your management team and personnel - your credentials and the people you plan to recruit to work with you. See the page in this guide on your team's skills.
  • Your operations - your premises, production facilities, your management information systems and IT. See the page in this guide on your operations.
  • Financial forecasts - this section translates everything you have said in the previous sections into numbers. See the page in this guide on financial forecasts.
Look here for further information on documents...

The basics of writing a business plan....

A whole load of blog posts about business plans...




Homework: design a business plan for a product of your choice.





Rotating Spaghetti Forks













An example.... what do you think of the website? Is it well designed?

Is this site better....

Visit this site and learn all about Chindogu....